4:16 Strategy

Your fresh perspective is on the way.

Thanks. We’ve got your website.

We’ll look at your homepage through the eyes of a first-time visitor and send you a short Fresh Perspective within the next few days.

Keep an eye on your inbox.

While You Wait

A few ideas worth exploring.

4:16 Strategy is built around helping mission-driven organizations communicate more clearly, make thoughtful decisions, and build tools that support the work they’ve been called to do.

Messaging

The 5-Second Test: Can a Stranger Understand Your Ministry Fast Enough?

A simple self-audit to see whether your homepage is clear, compelling, and donor-ready.

READ MORE

Web & Digital

Your Nonprofit Website Is Probably Losing You Donors: A Self-Audit Checklist

Most nonprofit websites are designed by committee, built on outdated platforms, and never updated. Here’s how to evaluate yours — and what to prioritize first.

READ MORE

Web & Digital

Before You Redesign Your Website, Fix These 7 Things First

A website rebuild is not always the answer. Sometimes the fastest wins are clearer copy, better CTAs, stronger proof, and cleaner follow-up.

READ MORE

Stay Connected

Fresh thinking for mission-driven organizations.

Occasional ideas on websites, messaging, strategy and communicating your mission more clearly — from 4:16 Strategy.